Buy art. It's a love affair: Marketing Campaign & $500 Contest

On right now for SaskGalleries is a provincial marketing campaign. This campaign features real couples from around the province telling us their stories about their relationship with their favourite piece of art and how they bought it together. Art is everlasting. You can see all the videos here and posted on our Facebook, Instagram, and Twitter pages. Please like and share them to encourage others to fall in love with buying art.  And yes, there's a contest where you can win $500 gift certificate to any of our member galleries. Just make a 1 minute video of your own:  #ArtAffairContest. Keep reading...

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#ArtAffairContest. We're asking couples from around the Saskatchewan to take a video of themselves (from your phone is just fine) telling your story of buying your favourite art piece at a gallery together and posting it on your social media channels. All you have to do is keep the video under one minute and like and share the SaskGalleries Facebook, Instagram or Twitter pages, and tag your posts with #ArtAffair #ArtAffairContest. The prize? A $500 gift certificate that can be used at any SaskGalleries's member gallery. Wowzers.

As always, we are extremely grateful to our major funder, Creative Saskatchewan, for their support of this marketing campaign and for their overall support of Saskatchewan creative industries.

The GALLERY / art placement Saskatoon

If you're strolling down 3rd Avenue South in downtown Saskatoon, you're bound to see the beautiful and thought-provoking The GALLERY / art placement space. 

Established in 1978, the gallery is now the longest-operating commercial art gallery in Saskatoon. Run by manager Linda Stark and owner Levi Nicholat, the gallery is now the longest-operating commercial art gallery in Saskatoon, having been established in 1978 by previous owners. focuses primarily on painting, drawing, and sculpture and showcases contemporary and historical fine art by mid-career and established Saskatchewan and Western Canadian artists.

In addition to their membership in SaskGalleries, they are also proud members of the Art Dealers Association of Canada (ADAC). The GALLERY / art placement is open Tuesday through Saturday from 9:00 am to 5:30 pm, presenting a year-round schedule of solo and group exhibitions. They are located at 238 - 3rd avenue south in Saskatoon. You can also find out more at their website or on  Facebook.

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Market Research: Bringing Saskatchewan Art Farther Afield

If you take a second and picture Saskatchewan as a warehouse of amazing goods to sell and promote, yes, there would be agricultural goods and produce, raw materials like potash, lumber etc, but the warehouse would also be stacked to the roof with fine art. Amazing, beautiful, thought-provoking fine art. Saskatchewan has so many incredible artists and fine craftspeople who produce amazing work on a continual basis. Our province is replete with amazing art. And our commercial/professional galleries work diligently to promote these artists and the gallery ecosystem in Saskatchewan in general.

As the not-for-profit association that promotes Saskatchewan professional galleries, we believe the world should know of the talent and passion we have here in Saskatchewan for fine art. As a result, SaskGalleries commissioned the University of Regina to conduct a market research project to identify the potential demand for art from Saskatchewan outside our provincial borders. The research recommended two potential markets for Saskatchewan galleries to explore and offered SaskGalleries tangible recommendations to shape future association activities. Potential projects resulting from this research include support for members to enhance their digital presence, collaborations, relationship building with other organizations, and further efforts into enhancing industry growth within Saskatchewan.

If your gallery is interested in becoming a member of SaskGalleries and obtaining a copy of the research, please contact the SaskGalleries office at 306-775-3323 or email us. We are extremely grateful to our major funder, Creative Saskatchewan, for our industry funding and for the funding to do important projects like this.

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